Definitions and Applicability
For the purposes of this document, any reference to "personal data" shall mean any information relating to an identified or identifiable natural person as required under applicable data privacy laws in the United States of America and, where relevant, consistent with the General Data Protection Regulation (GDPR) definitions. "Processing" will refer to any operation or set of operations performed on personal data, whether by automated means or otherwise, including collection, recording, organization, storage, adaptation, retrieval, consultation, use, disclosure, dissemination, alignment, combination, restriction, erasure, or destruction. This policy governs all users who visit or interact with Elverd Designs Pharmacy’s website, elverddesigns.com, and outlines our practices regarding the transparency, security, transfer, and management of personal data provided through the website's services. The policy establishes the scope of our responsibility concerning personal information, regardless of the geographic location or citizenship of website visitors. All obligations detailed herein are incumbent upon Elverd Designs Pharmacy, its owner Lilith Kerrigan, and any trusted partners engaged for operational purposes.
Types of Data Collected
Elverd Designs Pharmacy may collect several categories of information to deliver, maintain, and improve our website and services. This includes, but is not limited to: identification information such as your full name, contact details (including email and postal address), IP addresses, browsing and device data, account registration details when applicable, inquiry and communication records, user content for feedback or support requests, and technical information regarding interactions with the website. Additionally, non-personal information may be aggregated for analytical purposes. While users may access most information without submitting personal data, certain interactions, such as filling out forms or subscribing to notifications, may require submission of personal details. All data is collected for legitimate business purposes and is retained in accordance with legal, medical, and professional requirements as relevant to the provision of health and pharmaceutical information services.
Purpose and Legal Basis for Data Processing
Elverd Designs Pharmacy processes personal data both to fulfill contractual obligations when users request information or services and to ensure compliance with regulatory frameworks including U.S. federal and state privacy laws. Core purposes of collection include: enabling personalized content delivery, enhancing website functionality, maintaining communication regarding health inquiries, complying with obligations to prevent fraud, ensuring security, analyzing usage metrics for quality improvement, and, where applicable, facilitating public interest in health education. In accordance with applicable law, the legal basis for processing includes user consent (where obtained), fulfillment of a contract, compliance with legal requirements, and the legitimate interests of our business in improving service quality and security. No automated decision-making or profiling which significantly affects users occurs without appropriate notification or consent.
Data Subject Rights
Users of the Elverd Designs Pharmacy website possess several rights over their personal information as outlined under U.S. law and approaching standards similar to the GDPR, where applicable. These rights include: the right to be informed about the data collected and its uses, the right to access a copy of personal records, the right to correct inaccuracies, the right to request deletion of personal data (where lawfully permitted), the right to restrict or object to certain forms of processing, and the right to data portability. Requests to exercise any of these rights can be made by contacting us at [email protected]. We will verify the identity of requesters and respond as required by law, explaining if and why any request cannot be fully granted.
Retention and Security of Data
Elverd Designs Pharmacy commits to safeguarding the confidentiality and integrity of all personal data through the implementation of appropriate, industry-standard technical and organizational security measures. Data is retained only as long as necessary to fulfill its original purpose and, when applicable, as required by applicable laws and regulations regarding medical and health-related information in the United States. Mitigation efforts against unauthorized access, disclosure, alteration, or destruction of data include controlled access, encryption protocols, secure storage, ongoing risk assessments, and staff training. In the event of a data breach, we will undertake prompt notification and remediation actions as mandated by relevant privacy and breach notification laws. Users are encouraged to immediately report any suspected unauthorized use of their information to the designated contact.
Data Disclosures and Transfers
Personal data collected via elverddesigns.com may be transferred and disclosed to trusted third-party service providers who support the operation of the website, including but not limited to IT hosting, communication tools, analytics providers, or customer support platforms. All such entities are obliged by contract to safeguard personal data in a manner aligned with this policy. Elverd Designs Pharmacy neither rents nor sells personal data to unrelated third parties for marketing purposes. International transfers of data will only occur when necessary for service functionality and in compliance with applicable cross-border data protection obligations. Any required sharing with legal or regulatory bodies shall only occur where required to comply with law, enforce policies, respond to claims, or protect safety and rights of users or the public.
Children's Privacy and Sensitive Data
Elverd Designs Pharmacy does not knowingly collect or process the personal information of individuals under the age of 13, in accordance with the Children’s Online Privacy Protection Act (COPPA) and similar legal standards. Any information mistakenly collected from minors will be promptly deleted upon awareness. Users are discouraged from submitting sensitive data such as social security numbers, precise medical diagnoses, or financial data via the website unless specifically requested in a secure context. Any receipt or processing of such data will be afforded the highest levels of protection, and its retention minimized to that absolutely required for legitimate purposes.
Contact Information of the Data Controller
Elverd Designs Pharmacy’s data protection practices are overseen by Lilith Kerrigan, who serves as the owner and responsible data controller. All questions, requests, or concerns regarding your personal data can be directed to the following official contact point:
Lilith Kerrigan
Bristol Museum & Art Gallery
Queens Rd, Clifton
Bristol
BS8 1RL
United Kingdom
Email: [email protected]
Policy Modifications and User Notification
Elverd Designs Pharmacy reserves the right to amend or update this data protection policy at any time to reflect changes to our practices, legal requirements, or website functionality. Any substantive modification will be communicated through updated postings on our website, and users are encouraged to periodically review this page to remain apprised of policy developments. Where significant changes affecting users' rights or consent are made, we will provide direct notice via email where possible or through a prominent notification on our homepage, ensuring users’ ongoing awareness and opportunity to understand and exercise their data protection rights fully and transparently.